• Eastern Cape Rising Sun

Thank you to the community and business sector of the Eastern Cape!

By Nishal Rampersadh,

Managing Director,

Eastern Cape Rising Sun Pty Ltd


As we complete the third year in Eastern Cape, I firstly want to thank every business and reader, that supports us, which keeps our doors open and sustains our business in the Eastern Cape footprint.

The faith of the local business sector and appreciation of the community is what makes us rise each day.

This trust has enabled us to be more innovative in 2020, we bravely expanded into new markets - Grahamstown, Queenstown, Port Alfred, and King Williams Town.

Through this, advertisers and business associates are rewarded, as it means more value and exposure from a free circulated hard copy.

It is only through this support, we are able to bring unbiased, accurate, and newsworthy community orientated content via our print, digital, and recently launched video platforms.


TOGETHER IN TOUGH TIMES

We are living through the most challenging year of our lives. In the last edition, we published statistics, courtesy Pharma Dynamics showing a 56% increase in stress levels in South Africa - sickness, depression, and suicides are on the increase, due to personal/professional challenges, as a result of the pandemic.

Small, Medium, and Micro Entreprises, like ourselves, are hard hit, with many, either cutting back or closing down. It is all about change, being creative, embracing the digital space, and survival.


As Jack Ma of the Alibaba Group says, "For people in business, 2020 is really just a year for staying alive. Don't even talk about your dreams or plans. Just make sure you stay alive. If you can stay alive, then you would have made a profit already."


As we enter our fourth year in EC, we promise to continue to help local businesses with effective and affordable advertising and branding campaigns, to get the customers they need and Return On Investment (ROI), so they too can 'keep their doors open'. We understand the economic challenges and difficult markets we are in, and businesses, irrespective of size or budget, are welcome to reach out to explore marketing collaboration.


WINNING FORMULA

In any business, the commitment from its people is the reason it succeeds.

Teams may change, but a product with a quality formula will always succeed through good execution and leadership.

Thank you to the CEO of Rising Sun Community Newspapers, Vijay Maharaj, and the Director of Rising Sun, Reenesh Maharaj for giving us that formula to run with in the Eastern Cape, as we did in Gauteng.


Thank you to the past and present teams, led by Reshana Roopnarain who made many sacrifices since inception in 2017, to build the foundation we have today.

Congratulations to all staff: Joe, Rashika, Cerwyn, Hennah, Nizaam, Khuthala, Elliot, Taylor, Ian, Dillon, Ziyanda, Vuyo, Bertram, Shanelle, Sinazo, Wendy, Samantha, Charmaine, Saloshnie and Lihle. Lastly, thank you to our internal Distribution and drivers that personally deliver throughout the Eastern Cape.


Many congratulations to you all, and I wish you much success in the years ahead!











Nishal Rampersadh

Managing Director,

Eastern Cape Rising Sun Pty Ltd


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